Back on AppSumo for Black Friday. Opens Wednesday 18 November.
From $59 one time. A few quick questions, then the chat opens.
This AI held a $40,000 price, got the $1,000 consultation paid and then the full $40,000. No human involved. Set up a client in 15 minutes. Your brand. Your pricing.
Hey Sumo-lings!
If you’ve ever bought a lifetime deal, you’ve probably asked yourself one question: “Will this company still be here in two years?” Fair. So here’s the answer up front.
This is DM Champ’s third time on AppSumo. People who bought in 2024 are still running it today, and the 184 reviews on AppSumo average 4.8 out of 5.
It started with one client.
I’m Sohaib. I was running a marketing agency, and one of our clients was FueGenix, a hair transplant clinic where treatments start at $50,000. Their leads came in on WhatsApp and Instagram, and by the time someone replied, the lead was gone. So I built an AI that answers in seconds, qualifies the lead, handles “that’s too expensive” and books the consult.
FueGenix was at $5M before the AI. They hit $10M within a year of it, and today they’re past $20M. That AI became DM Champ.
Then it became just me.
This March I took the business over from my co-founders and agreed to pay back every dollar they invested. Since then I’ve run DM Champ alone, with AI doing the work a team used to do. What we used to make in a year, we now make in a month. Our last launch did $600K.
Why one person makes this deal safer, not riskier.
No payroll to cover, so a lifetime deal doesn’t sink us. No handoffs, so updates ship every day. And we run our own AI on our own GPU rigs, so our cost per reply stays low enough to honour every lifetime deal we’ve ever sold.
Here’s what you get.
An AI sales agent that reads like a person. It qualifies, handles price objections, follows up and books into your calendar. 15 channels in one inbox: WhatsApp, Instagram, Messenger, Telegram, iMessage, SMS, email, your website chat and more.
It answers calls too. On WhatsApp and normal phone numbers, in a natural voice or your own cloned one.
Live in 15 minutes. Paste your website and the AI writes its own instructions and FAQs. No prompts, no code.
Sell it as your own (Tier 3 and up). Your domain, your logo, your Stripe. Your clients never see us. Most agencies charge $200 to $500 a month per client, and you keep all of it.
The whole client machine (Tier 7). LeadFindr finds businesses to pitch. SDR Pilot books calls with them on LinkedIn. DM Champ turns their replies into sales. One login, one credit balance.
And you’re covered. AppSumo’s 60 day money back guarantee means you can put it on real conversations before you decide.
One last thing: the goal.
$1M on AppSumo, and the best selling deal of the year. We’re already in AppSumo’s top 4 for the year, and getting there would also make DM Champ the first one person business to hit a million here. The money pays back my co-founders, and buys more GPUs so the AI keeps getting faster for everyone on this deal. (If you’re a gamer wondering why graphics cards cost upwards of $10K now... yes, we’re part of the reason.)
Got questions? Ask me anything in the chat. Or skip the reading and try it yourself: message our own AI sales agent at dmchamp.com/chat on WhatsApp, Instagram, Messenger or Telegram. It runs on DM Champ, so you’ll see exactly what your leads would.
Let’s write some history together.
Sohaib
Founded November 7, 2022 · Dordrecht, the Netherlands
Type your brand name and pick a colour. This is the app your clients log in to, with your name on it.
Overview of your messaging performance
Pitched it to a small group of business owners. $1,500 in week one, no marketing.
“I launched this with a small group of business owners, basically pitching it, and even before I finish and get off the spotlight, the limited seats that I launched with special offers was gone. People have purchased already.”
Gave universities a free two-week trial. Signed three of them on six-month retainers.
“I gave them a free 2-week trial. By the end of the trial, their teams had gotten used to having it in their process. Removing it would have felt like a step backwards. Around AED 1,000 (USD 270) per month per university.”
The DM Champ bot closed him as a customer. Then he resold it.
“The DM Champ WhatsApp chatbot was the one that closed me as a customer. Literally. The conversation felt completely human. I genuinely believe this is the first tool that can deliver a 10x ROI within the first year. With 3 clients, the investment is recovered. With 50, it turns into a strong revenue engine.”
A $200/month retainer, and he wakes up to appointments DM Champ booked from the leads he met.
“After two months of cold outreach, countless follow ups, and a lot of product demos, I finally closed my first jewellery retailer on a $200/month retainer. I've connected that Google Sheet to DM Champ, which automatically messages every lead within 30 minutes of me meeting them. The result? I wake up every morning with new appointments on my calendar.”
24 discovery calls booked in 72 hours.
“One day I had weeks without clients. The next day, I had 6 discovery calls booked. Then 12, and now within 72 hours, 24 discovery calls have been booked. Using the Comment-to-DM feature, I was able to capitalize on a wave of social traffic and capture many more potential clients.”
One client, started at $400 a month, raised to $750 a month.
“...originally $400 per month, once we saw how well it was working and the increase in sales we increased the agreement to $750 per month.”
From $59 to $1,999. Tell the agent how many clients you want and it tells you which one fits.
Three steps between you and the launch price.
What you sell, who you would sell it to and what a client is worth to you.
The same agent you would be selling. Push back on price and see what it does.
Wednesday 18 November, 8AM Central Time. The agent sends your personal AppSumo link and tells you which tier fits.
Wednesday 18 November 2026 at 8AM Central Time, on AppSumo. The launch price lasts 48 hours, then AppSumo raises it.
I run an AI agency in Germany (botfabrik.ai) and bought Plan 6 to white label DM Champ for my B2B clients. What convinced me: -White labeling with custom domain works out of the box -BYOK (bring your own key) means I control costs -The new Tasks feature is a game-changer: the bot creates its own FAQ updates when it can't answer something -Daily Summaries give me a morning briefing across all client accounts -Sohaib and team ship fast, three major features in one week Only wish: more LLM providers beyond Anthropic (OpenAI, Mistral for EU hosting). But knowing the pace of development, I'm confident that's coming. If you're an agency looking to offer AI chat/voice to clients without building from scratch, this is it.
I’m building my AI agency with DM Champ, and the agency-focused structure is what stands out most. White labeling, separate client accounts, and team permissions give me a practical foundation for offering services under my own brand. The strongest part of my experience has been the team’s follow-through. I asked Sohaib for a clearer way to view client sub-accounts, and he later contacted me to say they had added a Cards view showing account status, agents, credits, usage, and issues...
DM Champ is an outstanding white label AI sales platform for agencies. The rebranding options make it easy to customize the dashboard with your own logo, domain, and brand colors. The AI handles conversations across WhatsApp, Instagram, Messenger, Telegram, Email, web chat, and SMS, helping book calls and close deals automatically. It is simple to set up, reliable, and a great solution for agencies looking to scale their business. Highly recommended.
As a digital agency, we are always looking for tools that are not just “nice to have,” but actually create value for our clients. DM Champ does exactly that. The setup is straightforward, the AI responses feel natural, and the ability to manage WhatsApp, Instagram, and Messenger conversations from one place is a huge advantage. What impressed us most is that this is not just another chatbot. It helps qualify leads, answer objections, follow up with prospects, and support the sales process 24/7. For agencies, the white label opportunity also makes it much more powerful because we can offer it under our own brand and create a real recurring service for clients. After using it, we can clearly say that DM Champ is a very smart investment for agencies, consultants, and businesses that want to turn conversations into sales opportunities. Highly recommended.
I grabbed DM Champ to automate my client DMs on Instagram and WhatsApp and honestly it surprised me. The AI actually sounds human which is rare. It qualifies leads, handles objections when people say stuff like too expensive, and even books appointments without me having to stare at my phone all day. Setup was super quick and I can whitelabel it under my own brand which is huge. My engagement is way better, leads are actually qualified now, and I am not glued to my phone constantly. It is not perfect since some weird edge cases still need a real human but for 24/7 DM automation that closes deals it works great. If you run an agency or do freelance work and want to resell AI sales agents to clients the whitelabel feature makes this totally worth it. 6 Tier purchase all the way!
The app is so good I purchased Tier 6 for myself and Tier 3 for my client. For context, I run an agency and I’ve been an AppSumo user for over 5 years. My first purchase was on Nov 24, 2020. I’ve picked up some amazing deals during that time, made plenty of terrible purchases that I refunded, and bought several tools that simply did not move the needle...
One day I had weeks without clients. The next day, I had 6 discovery calls booked. Then 12, and now within 72 hours, 24 discovery calls have been booked. I recently got a big wave of traffic on social media, and using the Dm Chams Comment-to-DM feature, I was able to capitalize on that opportunity and capture many more potential clients. This is a crazy good offer. After closing a few clients, I plan to get 100 sub-accounts or even full staking in support of this magnificent software. I've now validated and can step out with testing out higher ticket offers than ever before, almost solely thanks to this app. Can't reccomend it enough!
I have been using DM Champ to sell digital products. Split tested having the leads go straight to order from vs a DM Champ chat. The DM Champ chat converts 2x more. Pretty fun to read back chats that closed a sale and it sets the chat up for an upsell later down the line as now you have already built a connection...
All I can say. Go for White label. Start your own agency. These guys are doing amazing work. They keep delivering. Get the appsumo deal. When it's gone it's gone 🚀🔥
We use DM Champ at DouraSoft for AI customer service and sales on WhatsApp. What impresses me most is how fast the tool evolves: new features follow what the market needs right now, not a roadmap from a year ago. Unlimited sub-accounts, white label and the MCP integration are part of our daily operation. I'm genuinely in love with this tool.
Try the AI yourself now. Your deal link arrives the minute AppSumo opens.
A few quick questions, then the chat opens
